PRACTICAL ART of  PERSUASION

PERNA CONTENT focus is on non-fiction stories than can inspire or entertain. Our approach is always the same.  Whether we are creating a documentary film, web content, or a TV commercial. We will always define the best strategic thinking for our projects. Creating effective communication needs focus and strategy. Our goal is out-think not out-spend.

Gray Matter

GRAY MATTER will be produced by Perna Content for broadcast on Rhode Island PBS and distributed to PBS stations via NETA and APT to other PBS providers. GRAY MATTER will have guests, men and women who are in their 70s, 80s and 90s, rich in the rewards of substantial and celebrated careers. People who are very accomplished, engaged and most importantly, still doing exactly what they love. Read more…


The Deer Team

Perna Content is now in production of The Deer Team, an interactive documentary presents new footage, new commentary and new perspectives on crucial historical events in the context of current events, issues and emotions. Deer Team will focus on little-known experiences that, it turned out, had major ramifications. Read more…

Elsewhere in the News

Elsewhere in the News is now on web and mobile presents different news from around the world. You don’t have to agree but you should know. Elsewhere brings you news and views from around the world that is often under-reported or simply not reported in the US. We broaden exposure to news that you might not ever be aware of. Usually our coverage will run contrary to the “accepted” narrative often heard from pundit’s and presstitutes talking points. Read more… 

Vietnam Now

Vietnam Now is a 3-part television produced in association with RI-PBS. The series will be narrated by Dr. Nora Annsley Taylor who holds the Alsdorf Chair Southeast Asian Art at the Art Institure of Chicago. Susan Lecht, leading Vietnam gallerist will leading the films tour through Vietnam meeting the leading artists. The series will explore the past, present and future of contemporary Vietnamese art. These films portray a country on the move as well as a country in great transition. Read more…